Popular Marketing & Content Skills

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Linkedin Post Writer

Draft a new LinkedIn post from scratch using one of 20 2026 hook formulas (anaphora, R.I.P., time-anchor, curiosity-gap, contrarian, controlled A/B, false-binary, and more) plus a founders-edition angle library, picked by engagement goal (comments, reposts, likes, saves). Runs the humanizer pass and schedules via Publora on approval. Use to write a post, find a hook or proven format, or get founder-specific angles. Not for reviewing existing drafts (use linkedin-humanizer --mode audit).

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Linkedin Reply Handler

Draft a reply to a specific existing LinkedIn comment from its URL. Use when the user wants to reply to a comment on any post, or follow up after an author replied to them. Parses the commentUrn, resolves the correct parentComment target (LinkedIn flattens threads to 2 levels), and posts via Publora on approval. Not for top-level comments (use linkedin-comment-drafter).

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Postgres

Execute read-only SQL queries against multiple PostgreSQL databases. Use when: (1) querying PostgreSQL databases, (2) exploring database schemas/tables, (3) running SELECT queries for data analysis, (4) checking database contents. Supports multiple database connections with descriptions for intelligent auto-selection. Blocks all write operations (INSERT, UPDATE, DELETE, DROP, etc.) for safety.

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Mysql

Execute read-only SQL queries against multiple MySQL databases. Use when: (1) querying MySQL databases, (2) exploring database schemas/tables, (3) running SELECT queries for data analysis, (4) checking database contents. Supports multiple database connections with descriptions for intelligent auto-selection. Blocks all write operations (INSERT, UPDATE, DELETE, DROP, etc.) for safety.

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Ai Discoverability Audit

Audit how a brand appears in AI-powered search (ChatGPT, Perplexity, Claude, Gemini). Use when user mentions "AI search," "how do I show up in ChatGPT," "AI discoverability," "AEO," "LLM visibility," or wants to understand their brand's AI presence.

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De Ai Ify

Remove AI-generated jargon and restore human voice to text. Built from analyzing 1,000+ AI vs human content pieces.

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Plan My Day

Generate an energy-optimized, time-blocked daily plan based on circadian rhythm research and GTD principles

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Content Idea Generator

Generate content ideas rooted in positioning. Use when someone needs "content ideas," "what should I post," "blog topics," "LinkedIn ideas," or is stuck on what to create.

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Daily Briefing Builder

Generate a clean morning brief in Claude Code — pulls today's priorities, unposted content, and weather from your vault.

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Go Mode

Autonomous goal execution — give a goal, get a plan, confirm, execute, report. You steer, Claude drives.

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Homepage Audit

Full conversion audit for any homepage or landing page. Use when someone asks to "review my homepage," "audit my landing page," "why isn't my page converting," "check my website," or wants feedback on their marketing page. Requires URL or screenshot before proceeding.

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Last30days

Research any topic across Reddit, X, and web from the last 30 days. Get current trends, real community sentiment, and actionable insights in 7 minutes vs 2 hours manual research.

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Linkedin Authority Builder

Build a LinkedIn content system for thought leadership. Use when someone needs to establish authority, attract inbound leads, or build a consistent content presence. Covers positioning, content pillars, formats, and posting rhythm.

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Newsletter Creation Curation

Industry-adaptive B2B newsletter creation with stage, role, and geography-aware workflows

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Positioning Basics

Help founders and marketers nail their positioning. Use when someone mentions "positioning," "value proposition," "who is this for," "how do I describe my product," "messaging," "ICP," "ideal customer," or is struggling to articulate what makes their product different.

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Social Card Gen

Generate platform-specific social post variants (Twitter/X, LinkedIn, Reddit) from one source input. Works with or without Node.js script. Includes platform reasoning, quality review, and guardrails against cross-posting spam.

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Tweet Draft Reviewer

Review tweet drafts in Claude Code against 8 voice rules. Scores 1-10, breaks down every rule, and rewrites anything that scores below 7.

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Capybara Skill

Generates Capybara E2E tests in Ruby with RSpec integration. Acceptance testing DSL for web apps. Use when user mentions "Capybara", "visit", "fill_in", "click_button", "Ruby E2E". Triggers on: "Capybara", "Ruby acceptance test", "fill_in", "click_button", "have_content".

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Geb Skill

Generates Geb browser automation tests in Groovy with Spock integration. jQuery-like content DSL and page object pattern. Use when user mentions "Geb", "Groovy test", "GebSpec", "Browser.drive". Triggers on: "Geb", "GebSpec", "Groovy browser test", "Browser.drive".

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Marketing Ideas

Produces the best marketing ideas for your business by analyzing your FOUNDER_CONTEXT and matching it against a curated database of 170+ proven marketing strategies. Use when user needs creative, actionable marketing ideas tailored to their business.

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Strategic Planning

Analyzes the founder's business context to deliver the 3 highest-impact next moves for growth (marketing or sales). Asks up to 10 diagnostic questions when needed to uncover bottlenecks, struggles, and opportunities. Use when user needs strategic guidance, next steps, growth planning, or actionable business strategy.

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Founder Led Content

Build authority by teaching the problem space, not announcing features. Use when the user finds \"marketing\" distasteful and does none, publishes only product updates, or wants a sustainable content and GitHub-README strategy that developers actually respect.

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Launch It

Plan a developer launch (Show HN, Reddit, Product Hunt) that earns goodwill instead of a flaming. Use when the user is sitting on a launch out of fear, wants to \"go viral,\" or is about to post a press-release-style announcement to a developer community.

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Who Is This For

Define a real ICP and the developer personas in the sale. Use when the user says the product is \"for developers,\" can't name who would say no, or is marketing to whoever holds the budget instead of who actually adopts.

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Venice Errors

Handle Venice API errors correctly. Covers the StandardError / DetailedError / ContentViolationError / X402InferencePaymentRequired body shapes, every meaningful status code (400, 401, 402, 403, 415, 422, 429, 500, 503, 504), the 402 PAYMENT-REQUIRED header used by x402 inference, 422 content-policy suggested_prompt retry pattern, 429 rate-limit headers, and an exponential-backoff retry strategy with idempotency.

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Academic Trend Research

Research emerging academic trends by combining scholarly databases, web sources, and news to identify rising research areas, breakthrough papers, and shifting scientific consensus. Ideal for R&D teams tracking frontier science.

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Audience Research

Research target audiences across Reddit, Twitter, Instagram, and Xiaohongshu to understand demographics, interests, pain points, language patterns, and content preferences. Produces audience personas backed by real community data.

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Cash Flow Snapshot

Create a 30/60/90-day cash-flow forecast from AR, AP, opening cash, payment timing, and fixed-cost data. Use when asked about runway, payroll coverage, liquidity risks, or a near-term cash crunch.

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China Social Research

Research any topic across China's major social platforms — Weibo, Douyin, Xiaohongshu, Bilibili, and Zhihu — simultaneously. Aggregates discussion volume, sentiment, key opinion leaders, and platform-specific trends for comprehensive China market intelligence.

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Company Enrichment

Enrich any company with comprehensive firmographic data including industry, size, revenue, funding, tech stack, beneficial ownership, and regulatory status. Combines multiple data sources for complete B2B company intelligence and due diligence.

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Competitive Pricing

Research competitor pricing strategies by extracting pricing pages, comparing product listings on Google Shopping and Amazon, and analyzing market positioning. Produces pricing benchmarks, tier comparisons, and feature-per-price analysis.

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Competitor Content Intelligence

Analyze competitor content coverage and uncover differentiated content opportunities using web search, page extraction, and DataForSEO content analysis. Use when asked for competitor content research, editorial gap analysis, content brief inputs, or topic whitespace.

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Currency Converter

Convert between currencies with real-time exchange rates. Supports 150+ currencies including crypto, with historical rate lookup. Useful for international pricing, financial reporting, and cross-border commerce research.

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Douyin Research

通过 SandBase 搜索抖音视频、分析创作者、追踪话题趋势。适用于抖音内容研究、达人分析、挑战赛追踪、直播研究等场景。

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Exa Deep Search

Search, extract, and compare high-quality public sources with Exa through SandBase. Use when asked for deep web research, source discovery, current evidence, topic investigation, company research, or citation-ready findings.

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Exa Similar Finder

Find web pages and content similar to a given URL using Exa's neural similarity search. Ideal for competitor discovery, alternative source finding, related content research, and expanding research beyond known sources.

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Google Maps Reviews

Analyze customer reviews for local businesses on Google Maps. Covers review extraction, sentiment patterns, rating distribution, common complaints, and competitor review comparison for local business intelligence and reputation management.

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Hiring Intelligence

Analyze hiring patterns, job market demand, salary signals, and talent competition across LinkedIn and Apollo. Covers job posting analysis, company hiring velocity, role requirement trends, and competitive talent landscape mapping.

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Industry Landscape

Map any industry's competitive landscape using company databases, academic research, news coverage, LinkedIn activity, and job market signals. Produces industry overviews with key players, market segments, growth indicators, and emerging disruptors.

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Meeting Minutes

Generate concise, actionable meeting minutes for internal meetings. Includes metadata, attendees, agenda, decisions, action items (owner + due date), and follow-up steps.

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Reconciliation

Reconcile accounts by comparing GL balances to subledgers, bank statements, or third-party data. Use when performing bank reconciliations, GL-to-subledger recs, intercompany reconciliations, or identifying and categorizing reconciling items.

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Reddit Customer Insights

Discover evidence-backed customer language, pain points, objections, and buying triggers from relevant Reddit communities. Use when asked for Reddit research, voice-of-customer analysis, audience pain points, product feedback, or community-led content opportunities.

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Academic Research

Search academic papers, scholarly articles, and research publications through SandBase. Use when asked for literature review, academic citations, scholarly research, paper discovery, or scientific evidence gathering.

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Market Sizing Analysis

Calculate TAM/SAM/SOM for market opportunities using top-down, bottom-up, and value theory methodologies. Use this skill when sizing markets, estimating addressable revenue, validating market opportunity for a new venture, or building investor-ready market analysis for a startup pitch or business plan.

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Programmatic Seo

When the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template pages," "pages at scale," "directory pages," "location pages," "[keyword] + [city] pages," "comparison pages," "integration pages," "building many pages for SEO," "pSEO," "generate 100 pages," "data-driven pages," or "templated landing pages." Use this whenever someone wants to create many similar pages targeting different keywords or locations. For auditing existing SEO issues, use an available SEO audit capability. For content strategy planning, use an available content strategy capability.

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Seo Keyword Insights

Build evidence-backed SEO keyword insights and strategy using SandBase-managed search, keyword, site-analysis, and SERP capabilities. Use when asked to discover or prioritize keywords, assess search demand or ranking feasibility, map intent and topics, find competitor gaps, plan organic-search landing pages or content, or analyze a website's SEO opportunities.

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Ticket Triage

Triage and prioritize a support ticket or customer issue. Use when a new ticket comes in and needs categorization, assigning P1-P4 priority, deciding which team should handle it, or checking whether it's a duplicate or known issue before routing.

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Variance Analysis

Decompose financial variances into drivers with narrative explanations and waterfall analysis. Use when analyzing budget vs. actual, period-over-period changes, revenue or expense variances, or preparing variance commentary for leadership.