Popular Marketing & Content Skills
SEO, writing, social media, audience research, and content planning.
Marketing and content skills support the full path from audience research to publishable copy. This category includes writing, editing, SEO, social planning, and creative research. Strong skills provide concrete editorial checks instead of vague promises to “make content better.”
- Research content opportunities
- Draft and edit campaign copy
- Review tone and readability
- Plan SEO and social workflows
Top Marketing & Content Skills
Ranked by their position in the current overall directory snapshot.
Ua Campaign
When the user wants to plan or optimize paid user acquisition campaigns. Also use when the user mentions "Apple Search Ads", "user acquisition", "paid ads", "UA", "ad campaign", "install campaign", "Facebook ads for apps", "TikTok ads", or "cost per install". For organic growth, see aso-audit. For launch-specific UA, see app-launch.
Career Changer Translator
Translate skills from one industry to another, identify transferable skills
Cover Letter Generator
Create personalized, compelling cover letters from resume and job description
Creative Portfolio Resume
Balance visual design with ATS compatibility for creative roles
Executive Resume Writer
Create C-suite and VP level resumes emphasizing strategic leadership
Interview Prep Generator
Generate STAR stories, practice questions, and talking points from resume
Job Description Analyzer
Analyze job postings, calculate match scores, identify gaps, and create application strategy
Offer Comparison Analyzer
Compare multiple job offers side-by-side with total compensation analysis
Academic Cv Builder
Format CVs for academic positions with publications, grants, and teaching
Application Form Filler
Fill out job application form fields with context-aware, tailored answers drawn from the candidate's CV and the job description
Portfolio Case Study Writer
Transform resume bullets into detailed portfolio case studies
Reference List Builder
Format professional references properly and prepare reference materials
Resume Ats Optimizer
Optimize resumes for Applicant Tracking Systems, check ATS compatibility, and analyze keyword match
Resume Bullet Writer
Transform weak resume bullets into achievement-focused statements with metrics and impact
Resume Quantifier
Find opportunities to add metrics and estimate numbers when exact data unavailable
Resume Section Builder
Create targeted resume sections optimized for different experience levels and roles
Resume Tailor
Customize resume for specific job postings while maintaining truthfulness
Resume Version Manager
Track different resume versions, maintain master resume, manage tailored versions
Salary Negotiation Prep
Research market rates, build negotiation strategy, and create counter-offer scripts
Tech Resume Optimizer
Optimize resumes for software engineering, PM, and technical roles
Producthunt
Search and retrieve content from Product Hunt. Get posts, topics, users, and collections via the GraphQL API. Use when user mentions Product Hunt, PH, or product launches.
Seo Geo
SEO & GEO (Generative Engine Optimization) for websites. Analyze keywords, generate schema markup, optimize for AI search engines (ChatGPT, Perplexity, Gemini, Copilot, Claude) and traditional search (Google, Bing). Use when user wants to improve search visibility.
Seo Geo
SEO & GEO (Generative Engine Optimization) for websites. Analyze keywords, generate schema markup, optimize for AI search engines (ChatGPT, Perplexity, Gemini, Copilot, Claude) and traditional search (Google, Bing). Use when user wants to improve search visibility, search optimization, search ranking, AI visibility, ChatGPT ranking, Google AI Overview, indexing, JSON-LD, meta tags, or keyword research.
Search and retrieve content from Twitter/X. Get user info, tweets, replies, followers, communities, spaces, and trends via twitterapi.io. Use when user mentions Twitter, X, or tweets.
Design Testing Strategy
Use before writing any type of tests. Distills 14 industry sources into deterministic decision gates, schemas, and worked test examples.
Brainstorm
Use when creating or developing, before writing code or implementation plans - refines rough ideas into fully-formed designs through collaborative questioning, alternative exploration, and incremental validation. Don't use during clear 'mechanical' processes
Context Engineering
Understand the components, mechanics, and constraints of context in agent systems. Use when writing, editing, or optimizing commands, skills, or sub-agents prompts.
Prompt Engineering
Use this skill when you writing commands, hooks, skills for Agent, or prompts for sub agents or any other LLM interaction, including optimizing prompts, improving LLM outputs, or designing production prompt templates.
Ad Angle Miner
Mine the highest-converting ad angles from customer reviews, Reddit complaints, support tickets, and competitor ads. Extracts actual pain language, competitor weaknesses, and outcome phrases that real buyers use. Outputs a ranked angle bank with proof quotes and recommended ad formats per angle.
Ad Campaign Analyzer
Analyze ad campaign performance data (Google, Meta, LinkedIn) to identify what's working, what's wasting budget, and specific cut/scale/test recommendations. Runs statistical analysis, funnel diagnostics, and multi-channel budget reallocation with specific dollar-amount shift recommendations and scenario modeling.
Ad Lead Quality Analyzer
For paid lead-gen and participant-recruitment ads, replaces vanity CPA with true CAC per qualified lead by joining ad-platform data with downstream funnel events, surfaces tracking gaps, and classifies every creative into Scale / Keep / Investigate / Cut.
Google Ad Scraper
Scrape competitor ads from Google Ads by domain. Returns ad creatives, formats, and campaign details. Use for competitive ad research and messaging analysis.
Render Offer Ad
Render a punchy ~12s vertical (9:16) music-only direct-response OFFER ad as a 4-beat kinetic-typography film — HEADLINE slam → real PRODUCT drop → CLAIM/proof → CTA pill — from one config of copy slots, a real product photo, a brand palette, fonts, bpm, and beat split. DETERMINISTIC + FREE (a bundled Remotion project; springs + interpolate, no AI-gen for visuals). Backgrounds are engine gradient divs off the palette, props are inline SVG, the ONLY composited bitmap is the REAL product photo (objectFit:contain, never stretched), and ALL headline/claim/CTA/URL/wordmark text is typeset in the engine — never AI-rendered (the format's credibility guard). A driver binds the config to Remotion input props, renders the 9:16 master, and derives a 1:1 center-crop with ffmpeg. Two gating checks run before render (claim verbs must match the product's physical format; the claim beat needs an edge-entry mechanism prop). Use for the motion-graphics-offer-ad format.
Ad Angle Multiplier
Expand a core idea into multiple distinct ad angles. Trigger on "more ads", "creative testing", "scale campaigns".
Full Funnel Campaign Orchestrator
Coordinate all skills to build a complete advertising campaign. Trigger on "build a campaign", "full funnel", "ads + funnel".
Generic Language Killer
Remove vague, corporate, or AI-sounding language and replace it with clear, specific, human wording. Trigger on "improve copy", "sounds generic", "too fluffy".
Mechanism Builder
Use when you need to explain why your solution works and others failed. Trigger on "unique mechanism", "why this works", "different angle", "positioning".
Objection Crusher
Identify and neutralize buyer objections. Trigger on "why wouldn't someone buy", "objections", "hesitation", "conversion issues".
Offer Extraction
Use when you need to turn a product or service into a compelling, high-converting offer. Trigger on "offer", "why would someone buy", "improve conversions", "value proposition".
Performance Diagnosis
Diagnose why campaigns are underperforming. Trigger on "low performance", "high CPL", "bad ads".
Aeo Optimization
AI Engine Optimization - semantic triples, page templates, content clusters for AI citations
Reddit Ads
Reddit Ads API - campaigns, targeting, conversions, agentic optimization
Reddit Api
Reddit API with PRAW (Python) and Snoowrap (Node.js)
Linkedin Comment Drafter
Draft a LinkedIn comment on someone else's post from its URL, or reshare (repost) it to your feed with optional commentary. Use when the user pastes a post URL and asks to comment, engage, be first commenter, or repost with their thoughts. Produces 1-3 variants in the user's voice, picks a reaction, and publishes via Publora on approval. Not for replying to existing comments (use linkedin-reply-handler).
Linkedin Content Planner
Generate a 7-day LinkedIn content plan from a theme, audience, and pillars. Produces per-day post pillar, format, hook type, CTA, posting time, daily comment targets, and a weekly inbound-readiness check. Use when the user wants to plan a week or month of content, not draft a single post.
Linkedin Employee Advocacy
Stand up and run a LinkedIn employee advocacy program for a marketing or sales team. Covers 14-day launch playbook, brand-guideline governance, per-post time budget, cadence benchmarks, and team ROI (reach, engagement, pipeline). Triggers on "employee advocacy", "get the team posting", "scale LinkedIn across team", "advocacy ROI".
Linkedin Hook Extractor
Reverse-engineer the hook formula from a viral LinkedIn post URL. Returns which of the 16 canonical 2026 formulas it uses (anaphora, R.I.P., year-pivot, time-anchor, curiosity-gap, contrarian, comment-gate, emotional cold-open, named-gratitude, and 7 more), why it worked, and a blank template. Use to learn from a competitor's post, not to write your own (use linkedin-post-writer).
Linkedin Marketing
Plan, draft, audit, and publish LinkedIn posts and comments. Use when the user wants to write a viral LinkedIn post, draft a comment or reply on any LinkedIn post URL, audit a draft against 2026 algorithm heuristics, remove AI tells, extract hook formulas from viral posts, or plan a week of content. Powered by the Publora API for publishing. User provides post/comment URLs, skill drafts content, user approves, then publishes.
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Install from ClawHub, Git, or a local folder—and know what to review first.
Read guide 7 min readBest Agent Skills to Try First
A beginner-friendly path through useful, understandable skills across common workflows.
Read guideMarketing Skills FAQ
What is a marketing agent skill?
It is a reusable instruction package that teaches an AI agent a focused marketing & content workflow, often including commands, checks, and supporting resources.
Which marketing skill should I try first?
Start with a narrow task you already understand. The current category leader is Humanizer, but requirements and access scope matter more than rank alone.
Does a popular skill mean it is safe?
No. Popularity reflects adoption and interest, not a security guarantee. Read SKILL.md, review commands and dependencies, and test with minimal permissions.