Popular Media & Files Skills
PDF, spreadsheets, slides, images, audio, and video workflows.
Media and file skills help agents work with the formats that carry day-to-day business information. They can extract content, make targeted edits, and create polished deliverables. Check local file access and external processing requirements before handling confidential material.
- Edit PDFs and documents
- Analyze spreadsheets
- Create slides and visuals
- Transform audio and video
Top Media & Files Skills
Ranked by their position in the current overall directory snapshot.
Docx
Use this skill whenever the user wants to create, read, edit, or manipulate Word documents (.docx files) or Word templates (.dotx files). Triggers include: any mention of 'Word doc', 'word document', '.docx', '.dotx', or requests to produce professional documents with formatting like tables of contents, headings, page numbers, or letterheads. Also use when extracting or reorganizing content from .docx or .dotx files, inserting or replacing images in documents, performing find-and-replace in Word files, working with tracked changes or comments, or converting content into a polished Word document. If the user asks for a 'report', 'memo', 'letter', 'template', or similar deliverable as a Word or .docx file, use this skill. Do NOT use for PDFs, spreadsheets, Google Docs, or general coding tasks unrelated to document generation.
Web Artifacts Builder
Suite of tools for creating elaborate, multi-component claude.ai HTML artifacts using modern frontend web technologies (React, Tailwind CSS, shadcn/ui). Use for complex artifacts requiring state management, routing, or shadcn/ui components - not for simple single-file HTML/JSX artifacts.
Xlsx
Use this skill any time a spreadsheet file is the primary input or output. This means any task where the user wants to: open, read, edit, or fix an existing .xlsx, .xlsm, .xltx, .csv, or .tsv file (e.g., adding columns, computing formulas, formatting, charting, cleaning messy data); create a new spreadsheet from scratch or from other data sources; or convert between tabular file formats. Trigger especially when the user references a spreadsheet file by name or path — even casually (like \"the xlsx in my downloads\") — and wants something done to it or produced from it. Also trigger for cleaning or restructuring messy tabular data files (malformed rows, misplaced headers, junk data) into proper spreadsheets. The deliverable must be a spreadsheet file. Do NOT trigger when the primary deliverable is a Word document, HTML report, standalone Python script, database pipeline, or Google Sheets API integration, even if tabular data is involved.
Banner Design
Design banners for social media, ads, website heroes, creative assets, and print. Multiple art direction options with AI-generated visuals. Actions: design, create, generate banner. Platforms: Facebook, Twitter/X, LinkedIn, YouTube, Instagram, Google Display, website hero, print. Styles: minimalist, gradient, bold typography, photo-based, illustrated, geometric, retro, glassmorphism, 3D, neon, duotone, editorial, collage. Uses ui-ux-pro-max, frontend-design, ai-artist, ai-multimodal skills.
Design System
Token architecture, component specifications, and slide generation. Three-layer tokens (primitive→semantic→component), CSS variables, spacing/typography scales, component specs, strategic slide creation. Use for design tokens, systematic design, brand-compliant presentations.
Design
Comprehensive design skill: brand identity, design tokens, UI styling, logo generation (55 styles, Gemini AI), corporate identity program (50 deliverables, CIP mockups), HTML presentations (Chart.js), banner design (22 styles, social/ads/web/print), icon design (15 styles, SVG, Gemini 3.1 Pro), social photos (HTML→screenshot, multi-platform). Actions: design logo, create CIP, generate mockups, build slides, design banner, generate icon, create social photos, social media images, brand identity, design system. Platforms: Facebook, Twitter, LinkedIn, YouTube, Instagram, Pinterest, TikTok, Threads, Google Ads.
Design
Comprehensive design skill: brand identity, design tokens, UI styling, logo generation (55 styles, Gemini AI), corporate identity program (50 deliverables, CIP mockups), HTML presentations (Chart.js), banner design (22 styles, social/ads/web/print), icon design (15 styles, SVG, Gemini 3.1 Pro), social photos (HTML→screenshot, multi-platform). Actions: design logo, create CIP, generate mockups, build slides, design banner, generate icon, create social photos, social media images, brand identity, design system. Platforms: Facebook, Twitter, LinkedIn, YouTube, Instagram, Pinterest, TikTok, Threads, Google Ads.
Ui Ux Pro Max
UI/UX design intelligence for web, mobile, and desktop. This skill should be used when designing, building, reviewing, or fixing interfaces, including pages, components, design systems, accessibility, interaction, responsive layout, typography, color, charts, and stack-specific UI implementation. Searchable local data: 79 searchable styles (50 active), 192 product palettes and reasoning profiles, 74 font pairings, 119 UX guidelines, 105 icons, 17 GSAP presets, 25 chart types, and 22 stacks.
Slides
Create strategic HTML presentations with Chart.js, design tokens, responsive layouts, copywriting formulas, and contextual slide strategies.
Last30days
Research what people actually say about any topic in the last 30 days. Pulls posts and engagement from Reddit, X, YouTube, TikTok, Hacker News, Polymarket, GitHub, and the web. Includes a doctor health check to diagnose broken or missing sources.
Ads
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' 'audience targeting,' 'Google Ads,' 'Facebook ads,' 'LinkedIn ads,' 'ad budget,' 'cost per click,' 'ad spend,' 'should I run ads,' 'ABM,' 'account-based marketing,' 'B2B ads,' 'lead quality,' 'negative keywords,' 'Performance Max,' 'thought leader ads,' or 'when should I kill an ad.' Use this for campaign strategy, audience targeting, bidding, and optimization. For bulk ad creative generation and iteration, see ad-creative. For landing page optimization, see cro.
Competitor Profiling
When the user wants to research, profile, or analyze competitors from their URLs. Also use when the user mentions 'competitor profile,' 'competitor research,' 'competitor analysis,' 'profile this competitor,' 'analyze competitor,' 'competitive intelligence,' 'competitor deep dive,' 'who are my competitors,' 'competitor landscape,' 'competitor dossier,' 'competitive audit,' or 'research these competitors.' Input is a list of competitor URLs. Output is structured competitor profile markdown files. For creating comparison/alternative pages from profiles, see competitors. For sales-specific battle cards, see sales-enablement.
Image
When the user wants to create, generate, edit, or optimize images for marketing — blog heroes, social graphics, product mockups, profile banners, listing visuals, or brand assets. Also use when the user mentions 'AI image generation,' 'generate an image,' 'create a graphic,' 'product mockup,' 'hero image,' 'social media graphic,' 'banner image,' 'cover photo,' 'profile banner,' 'listing screenshot,' 'Flux,' 'Flux Kontext,' 'Midjourney,' 'DALL-E,' 'GPT Image,' 'ChatGPT Images,' 'Ideogram,' 'Gemini image,' 'Nano Banana,' 'Recraft,' 'Stable Diffusion,' 'Canva,' 'Figma,' 'image optimization,' 'compress images,' 'WebP,' or 'OG image.' Use this for general-purpose marketing image creation and optimization. For paid ad image creative and platform-specific ad specs, see ad-creative. For video production, see video.
Video
When the user wants to create, generate, or produce video content using AI tools or programmatic frameworks. Also use when the user mentions 'video production,' 'AI video,' 'Remotion,' 'Hyperframes,' 'HeyGen,' 'Synthesia,' 'Veo,' 'Sora,' 'Runway,' 'Kling,' 'Seedance,' 'Hailuo,' 'MiniMax,' 'Pika,' 'Hunyuan,' 'Wan,' 'video generation,' 'AI avatar,' 'talking head video,' 'programmatic video,' 'video template,' 'explainer video,' 'product demo video,' 'video pipeline,' 'copy this edit,' 'match this video style,' 'reverse-engineer this video,' 'edit like this reference,' or 'make me a video.' Use this for video creation, generation, and production workflows. For video content strategy and what to post, see social. For paid video ad creative, see ad-creative.
Influencer Marketing
When the user wants to run influencer, creator, or ambassador partnerships to promote their product — finding and vetting partners, structuring deals, briefing creators, disclosure compliance, and measuring ROI. Also use when the user mentions 'influencer marketing,' 'creator partnerships,' 'sponsorships,' 'YouTube sponsorships,' 'podcast sponsorships,' 'brand ambassador,' 'ambassador program,' 'creator program,' 'UGC creators,' 'tech UGC,' 'UGC creator program,' 'creator network,' 'B2B influencers,' 'thought leader ads,' 'gifting,' 'product seeding,' 'whitelisting creator content,' 'how much to pay an influencer,' or 'FTC disclosure.' For affiliate/referral payout mechanics, see referrals. For community-led advocacy, see community-marketing. For turning creator content into paid ads, see ad-creative.
Marketing Council
When the user wants multiple expert perspectives on a marketing question — a simulated board of advisors staffed by legendary marketers (Seth Godin, David Ogilvy, Eugene Schwartz, April Dunford, Rory Sutherland, Alex Hormozi, Byron Sharp, and more). Also use when the user mentions 'marketing council,' 'board of advisors,' 'advisory board,' 'what would Seth Godin say,' 'what would Ogilvy think,' 'channel Hormozi,' 'get multiple perspectives,' 'debate this,' 'have the council review,' 'marketing mentors,' or asks how a famous marketer would approach their problem. The council gives each advisor's take through their documented frameworks, surfaces where they disagree, and synthesizes a recommendation. For executing the winning direction, hand off to positioning, offers, copywriting, ads, or the relevant skill.
Product Marketing
When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' 'who is my target audience,' 'describe my product,' 'ICP,' 'ideal customer profile,' or wants to avoid repeating foundational information across marketing tasks. Use this at the start of any new project before using other marketing skills — it creates `.agents/product-marketing.md` that all other skills reference for product, audience, and positioning context.
Social
When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms, or wants to do social listening and engagement triage. Also use when the user mentions 'LinkedIn post,' 'Twitter thread,' 'social media,' 'content calendar,' 'social scheduling,' 'engagement,' 'viral content,' 'what should I post,' 'repurpose this content,' 'tweet ideas,' 'LinkedIn carousel,' 'social media strategy,' 'grow my following,' 'TikTok video,' 'Reels,' 'Shorts,' 'video script,' 'video hook,' 'short-form video,' 'create a reel,' 'social listening,' 'brand mentions,' 'competitor monitoring,' 'top posts to comment on,' 'find people asking for,' 'carousel,' 'slide-by-slide,' or 'document post.' Use this for social media content creation, repurposing, scheduling, short-form video scripting, and social listening. For broader content strategy, see content-strategy. For paid ads, see ad-creative. For earned media, see public-relations.
Grounded Vault
Use when maintaining a durable Markdown knowledge store that agents compile from sources, when every number or quote in a wiki page must trace back to an immutable source, or when compiled pages need cheap drift detection against the code they describe. Teaches the raw/wiki/archive layout, per-claim provenance links, and git fingerprints for zero-token staleness checks.
Architecture Decision Records
Write and maintain Architecture Decision Records (ADRs) following best practices for technical decision documentation. Use when documenting significant technical decisions, reviewing past architectural choices, or establishing decision processes.
Avoid Ai Writing
Audit and rewrite prose so it stops reading as machine-generated. Use this skill when asked to remove AI-isms, clean up AI writing, edit a draft for AI tells, audit a README, changelog, release note, PR description, or blog post for machine-sounding prose, or make text sound less like AI. Supports a detect-only mode, a rewrite mode, and an edit-in-place mode, with optional voice and context profiles.
Changelog Automation
Automate changelog generation from commits, PRs, and releases following Keep a Changelog format. Use when setting up release workflows, generating release notes, or standardizing commit conventions.
Code Review Excellence
Master effective code review practices to provide constructive feedback, catch bugs early, and foster knowledge sharing while maintaining team morale. Use when reviewing pull requests, establishing review standards, or mentoring developers.
Context Driven Development
Creates and maintains project context artifacts (product.md, tech-stack.md, workflow.md, tracks.md) in a `conductor/` directory. Scaffolds new projects from scratch, extracts context from existing codebases, validates artifact consistency before implementation, and synchronizes documents as the project evolves. Use when setting up a project, creating or updating product docs, managing a tech stack file, defining development workflows, tracking work units, onboarding to an existing codebase, or running project scaffolding.
Dbt Transformation Patterns
Master dbt (data build tool) for analytics engineering with model organization, testing, documentation, and incremental strategies. Use when building data transformations, creating data models, or implementing analytics engineering best practices.
Employment Contract Templates
Create employment contracts, offer letters, and HR policy documents following legal best practices. Use when drafting employment agreements, creating HR policies, or standardizing employment documentation.
File Conversion
Convert files between formats — PDF to Word, HEIC to JPG, MP4 to MP3, CSV to JSON, EPUB to MOBI, and 999 total routes across images, video, audio, documents, data, fonts, ebooks, and archives. Free via changethisfile.com, no API key or signup. Use when the user needs a file converted to a different format.
Hads
Use when writing technical documentation that needs to be readable by both humans and AI models, converting existing docs to HADS format, validating a HADS document, or optimizing documentation for token-efficient AI consumption.
Openapi Spec Generation
Generate and maintain OpenAPI 3.1 specifications from code, design-first specs, and validation patterns. Use when creating API documentation, generating SDKs, or ensuring API contract compliance.
Parallel Feature Development
Coordinate parallel feature development with file ownership strategies, conflict avoidance rules, and integration patterns for multi-agent implementation. Use this skill when decomposing a large feature into independent work streams, when two or more agents need to implement different layers of the same system simultaneously, when establishing file ownership to prevent merge conflicts in a shared codebase, when designing interface contracts so parallel implementers can build against each other's APIs before they are ready, or when deciding whether to use vertical slices versus horizontal layers for a full-stack feature.
Postmortem Writing
Write effective blameless postmortems with root cause analysis, timelines, and action items. Use when conducting incident reviews, writing postmortem documents, or improving incident response processes.
Pptx Deck Context
Use when preparing the narrative, sources, and design context for a new editable PPTX deck.
Pptx Quality Gates
Use when validating or repairing an editable PPTX deck for geometry, accessibility, native editability, source lineage, and OOXML package integrity.
Pptx Reference Deck Analysis
Use when analyzing a reference PPTX for read-only structure, theme, typography, layout rhythm, diagnostics, derived template catalogs, or safe OOXML package inspection.
Pptx Slide Specification
Use when authoring or repairing a coordinate-explicit JSON specification for an editable PPTX deck.
Pptx Visual Assets
Use when selecting and placing approved supporting icons, images, SVGs, diagrams, or infographics in an editable PPTX deck.
Protocol Reverse Engineering
Master network protocol reverse engineering including packet analysis, protocol dissection, and custom protocol documentation. Use when analyzing network traffic, understanding proprietary protocols, or debugging network communication.
Python Code Style
Python code style, linting, formatting, naming conventions, and documentation standards. Use when writing new code, reviewing style, configuring linters, writing docstrings, or establishing project standards.
Python Performance Optimization
Profile and optimize Python code using cProfile, memory profilers, and performance best practices. Use when debugging slow Python code, optimizing bottlenecks, or improving application performance.
Python Resource Management
Python resource management with context managers, cleanup patterns, and streaming. Use when managing connections, file handles, implementing cleanup logic, or building streaming responses with accumulated state.
Rag Implementation
Build Retrieval-Augmented Generation (RAG) systems for LLM applications with vector databases and semantic search. Use when implementing knowledge-grounded AI, building document Q&A systems, or integrating LLMs with external knowledge bases.
Scan
Scans the codebase to generate project-doc.md and AGENTS.md. Use when bootstrapping a new agent-driven repo, refreshing project documentation after architectural changes, or running a delta scan to detect drift. Runs a full scan on first use and a smart delta scan on subsequent runs. Uses understand-anything + context-mode when available, falls back to native tools otherwise. Only updates AGENTS.md on detected architectural changes with human confirmation.
Threat Mitigation Mapping
Map identified threats to appropriate security controls and mitigations. Use when prioritizing security investments, creating remediation plans, or validating control effectiveness.
Vision Sft
Fine-tune vision-language models (VLMs) with supervised learning on image+text data. Use when adapting a VLM to a visual domain or task, configuring frozen-vision-tower LoRA, or debugging a VLM fine-tune that trains without learning.
Wcag Audit Patterns
Conduct WCAG 2.2 accessibility audits with automated testing, manual verification, and remediation guidance. Use when auditing websites for accessibility, fixing WCAG violations, or implementing accessible design patterns.
Vercel Optimize
Use for Vercel cost and performance optimization on deployed projects, especially Next.js, SvelteKit, Nuxt, and limited Astro apps. Collect Vercel metrics, usage, project config, and code scan results first; investigate only metric-backed candidates; produce ranked recommendations grounded in verified files and version-aware Vercel/framework docs. Trigger for Vercel bill reduction, slow or expensive routes, caching opportunities, Function Invocations, Build Minutes, Fast Data Transfer, Core Web Vitals, Bot Management, Fluid compute, or cost breakdown requests.
Frontend Slides
Create stunning, animation-rich HTML presentations from scratch or by converting PowerPoint files. Use when the user wants to build a presentation, convert a PPT/PPTX to web, or create slides for a talk/pitch. Helps non-designers discover their aesthetic through visual exploration rather than abstract choices.
Frontend Slides
Create stunning, animation-rich HTML presentations from scratch or by converting PowerPoint files. Use when the user wants to build a presentation, convert a PPT/PPTX to web, or create slides for a talk/pitch. Helps non-designers discover their aesthetic through visual exploration rather than abstract choices.
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Read guideMedia Skills FAQ
What is a media agent skill?
It is a reusable instruction package that teaches an AI agent a focused media & files workflow, often including commands, checks, and supporting resources.
Which media skill should I try first?
Start with a narrow task you already understand. The current category leader is Ontology, but requirements and access scope matter more than rank alone.
Does a popular skill mean it is safe?
No. Popularity reflects adoption and interest, not a security guarantee. Read SKILL.md, review commands and dependencies, and test with minimal permissions.