Overview
What It Does
Reactivation Specialist packages a focused communication workflow for an AI agent. Use when the user asks to "build a win-back campaign", "re-engage lapsed subscribers", "run a re-permission / re-consent sweep", or "sunset my dead list"; produces a closed-loop reactivation program — a lapsed-cohort definition, a staged offer ladder, a re-consent (re-permission) capture step, and a sunset-confirm / suppression rule. Owns none of the SEND-N sub-item notes: engagement-decay / sunset is email-sequence-designer''s and preference-center / frequency options is preference-frequency-manager''s — this skill references those notes, it does not re-emit them. Not for the general lifecycle flows (welcome/cart/post-purchase) — use email-sequence-designer; not for the preference-center / opt-down ladder — use preference-frequency-manager; not for the consent record itself — use consent-registry; not for computing EQS or the N1 veto — use email-quality-auditor. 流失召回/重新授权/沉默用户清理 It is best suited to users who can review the resulting actions and provide only the accounts, files, or command access needed for the task. It is not a substitute for human approval on destructive, financial, security-sensitive, or public-facing actions.
Task ideas
Popular Use Cases
- Draft and organize messages
- Work with communication channels and contacts
- Summarize conversations into next steps
- Automate routine coordination
Installation
Install this Agent Skill
Claude Code
npx skills add https://github.com/aaron-he-zhu/aaron-marketing-skills --skill reactivation-specialistCommands derived from the public GitHub SKILL.md record. Checked 2026-09-02. Review the source before running them.
Before you start
Requirements
| Claude Code | Required / review |
| Codex | Required / review |
| Public SKILL.md source | Required / review |
| Review instructions and requested permissions before installation | Required / review |
| Paid service | Check source |
| Supported system | Check source |
Popularity context
Why It’s Popular
Reactivation Specialist is a verified Agent Skill from aaron-he-zhu with a public SKILL.md, compatible with Claude Code, Codex.
Alternatives
