Overview
What It Does
Attribution Report packages a focused communication workflow for an AI agent. Run multi-touch attribution analysis on real conversion-path data — applies two or more models side-by-side (first-touch, last-touch, linear, time-decay, position-based, data-driven), computes per-channel attributed revenue and ROAS, assisted-conversion ratios, path-length and time-to-conversion distributions, and budget reallocation recommendations. Triggers on \"/digital-marketing-pro:attribution-report\", \"which channels actually drive revenue\", \"compare first-touch vs last-touch\", \"run an attribution analysis\", \"is paid social undervalued\". Pulls journeys from Google Analytics, Google Ads, Meta, and CRM MCPs and includes GA4's AI Assistant channel; model definitions come from skills/funnel-architect/attribution-models.md, strategy design from /digital-marketing-pro:attribution-model. It is best suited to users who can review the resulting actions and provide only the accounts, files, or command access needed for the task. It is not a substitute for human approval on destructive, financial, security-sensitive, or public-facing actions.
Task ideas
Popular Use Cases
- Draft and organize messages
- Work with communication channels and contacts
- Summarize conversations into next steps
- Automate routine coordination
Installation
Install this Agent Skill
Claude Code
npx skills add https://github.com/indranilbanerjee/digital-marketing-pro --skill attribution-reportCommands derived from the public GitHub SKILL.md record. Checked 2026-09-02. Review the source before running them.
Before you start
Requirements
| Claude Code | Required / review |
| Codex | Required / review |
| Public SKILL.md source | Required / review |
| Review instructions and requested permissions before installation | Required / review |
| Paid service | Check source |
| Supported system | Check source |
Popularity context
Why It’s Popular
Attribution Report is a verified Agent Skill from indranilbanerjee with a public SKILL.md, compatible with Claude Code, Codex.
Alternatives